Co-founder · systems & strategy
Artem Tsubanov
Runs paid media, automation, CRM, and tracking. His job is to make lead source, response time, and revenue visible.
00About · the operators
Two founders. Paid media, automation, and creative under one roof. No handoff maze.
TNova Labs is run by Artem and Anastasiia Tsubanova. Artem owns paid media, automation, CRM, and tracking. Anastasiia owns creative, content, and landing-page direction. Clients talk to the people doing the work, not a rotating account layer.
01The team
Two founders. Clear responsibilities.
Artem handles the systems side: paid media, automation, CRM, and tracking. Anastasiia handles the creative side: copy, video, UGC direction, and lifecycle content. Hover a card to see the work each founder owns.
Co-founder · creative & content
Anastasiia Tsubanova
Runs copy, video, UGC direction, and brand voice. She turns offers into ads, landing pages, and follow-up content people can actually read.
tap a card to see responsibilities
Reports without revenue are theater. Impressions are not a destination. If a metric doesn't connect to a dollar — we don't put it on your dashboard.
TNova Labs · belief 01 of 05
02What we believe
Five working rules clients can hold us to.
- 01 · belief
Reporting has to explain revenue.
We keep the dashboard tied to calls, forms, booked jobs, CAC, and payback. If a metric does not help a decision, it does not get top billing.
- 02 · belief
You own everything we build for you.
Ad accounts, CRM, domains, creative files — yours from the start. We do not keep leverage by holding the setup hostage.
- 03 · belief
Launch, then improve with evidence.
We prefer a working campaign in weeks to a perfect plan that never meets a customer. After launch, changes are logged and judged against revenue.
- 04 · belief
Constraints are creative discipline.
Tight budgets, niche audiences, seasonal cycles, regulated claims where they apply — we treat every constraint as the brief, not the blocker.
- 05 · belief
Small team, clear ownership.
The person who explains the plan is also close to the account. We will hire for capacity, not to create a layer between the client and the work.
The next step · 8-page action report · 24 hours · free
Find the leak. Plug it before you spend another dollar.
Send us your URL. Within 24 hours we email an 8-page action report: the 3 biggest gaps in your Google Business Profile, 5 keywords your local competitors outrank you on, your speed-to-lead score, and 3 specific moves that typically lift inbound 20–40% in 30 days. Yours to keep — fix it with us, your team, or anyone else.
Delivered
≤24 h
Output
8-pg PDF
Cost
Free